No matter how much we’d like for our Product Management role to be solely focused around building great products and making customers happy, the reality is that we need to work inside organizations. We’re part of a larger team and … Continue Reading How to deal with “Sinatra” stakeholders
If you want to start a fight, ask a roomful of people what they think about product specs. Product Managers don’t like writing them, engineers don’t like reading them, and nobody actually refers back to them. Then how can you … Continue Reading Journey mapping tools for new age Product Management
Fear of Missing Touch is the fear of not being in close touch with your target users that you don’t have a very good understanding of your target user’s pain points, needs and challenges. It is the fear that you … Continue Reading Fear of Missing Touch – How to lose your way with your target market
Our team is building a product for just one person. Unbelievable! Who is this person? Sometimes product managers often get confused in creating the personnas for their customers and end up to a limited base. Hence here is an article … Continue Reading A Step-By-Step Guide to Constructing a Personna
To develop a strong product belief what’s needed is a simple test that can bring a go-to-market strategy into focus — one that can help startups smartly deploy limited resources when a product is first launched and a company has … Continue Reading A Framework for Go-To-Market Strategy
Product management is a critical role. Yet, it is surprisingly hard to define “product management” in precise terms. The people who call themselves “product managers” do very different things from organization to organization. Hence here is an article hoping that … Continue Reading The Product Management Triangle
As a product owner, one looks after the product and works with the development team. But sometimes people gets often confused whether product owners should have technical skills or not? Should they be able to write a code or sufficient … Continue Reading Do Product owners need technical skills?
A common question asked about why a product manager is required in any organization? In order to know how to do something it is important to know why something exists in first place. Here are the three most common questions … Continue Reading Why do we need PM’s (product managers)?
If you want to create ground breaking products at your company, I hope their examples show you just what your job truly is, and what a difference great product management can make to a company’s success. Here are 6 examples … Continue Reading Behind Every Product, Comes Great Responsibilities
Amazon is absolutely customer obsessed — from the top-down and have been able to build a culture with the customer at the center, because its processes, technology, and the general worldview of its employees are centered right on the customer. … Continue Reading Amazon’s Start with the Customers, Work Backwards Theory
Unfortunately, while C-suite executives talk “strategy,” they’re often confused about what it means. Why this confusion? The problem starts with the word itself — a scarily misunderstood concept in management and board circles. The most basic mix-up is between “objective,” … Continue Reading Your Strategic Plans Probably Aren’t Strategic, or Even Plans
No. It isn’t about one’s ability to articulate vision or define GTM strategy. But if you look at one attribute common among great product managers, it is: They write. They write a lot. If you ever wanted to get into … Continue Reading The one attribute common among great product managers
Our upcoming conference, ProductGeeks Conf aims to bring geeks who build, launch and scale world-class products. By geeks, we just don’t mean the ones who code, but the ones who think deeper – right from the product (management) teams to … Continue Reading ProductGeeks Conference : What Lies Ahead
It’s not easy to hear that your product is ugly. Or that it’s confusing and out of date. » Read
Goibibo has launched a very nifty feature enabling Goibibo customers to select their fav airline seat on WhatsApp. From their official post. There were 4 major problems/limitations we had to solve; 1. Show the entire layout on screen without any … Continue Reading Very Clever: Goibibo’s design for selecting airline seat on WhatsApp #Design
General Motors has filed a Safety Petition with the US govt’s Department of Transportation for its fourth-generation self-driving Cruise AV, the first production-ready vehicle built from the start to operate safely on its own. The Cruise AV has no driver, … Continue Reading Meet the Cruise AV: GM ‘s latest car which doesn’t have steering wheel or pedals