After spending 4 months accelerating my startup at Techstars, I realized that what most of tech startups are selling is an experience. Hi there! I’m Hannah, founder and CEO at Babbler. We change the way PR gets done by connecting companies with … Continue Reading How we redesigned our Product in 5 months [Lessons learned: Stop selling products]
In American football, the situation on the field changes all the time. It’s impossible for a team to plan all their moves in advance — they have no clue how things are going to unfold. Read
From a three-part talk series on graphic design. Articles are made of articles. I invite you to read Typography is Impossible and The Punctuation Guide. via Read [ajax_load_more]
So Zomato launched Gold yesterday and within a day, Zomato has sold 31,000 40,000 memberships (it is now sold out). Zomato Gold is an exclusive dine out and social drinking membership program that extends special perks like – a complimentary … Continue Reading Zomato Gold’s revenue on day one: ~2.5 crores [The psychology of FOMO]
Here is the insightful story of 2 failed startups: Monitor110: Raised $20mn in 3 rounds, but finally shut shop. 7 deadly sins? The lack of a single, “the buck stops here” leader until too late in the game No separation … Continue Reading Story of two failed startups – Developing in a vacuum never works.
[Article submitted by Amit Aggarwal of Mneomonicdictionary] Do you have a great innovative idea and think that you have taken the biggest step of starting a startup? If yes, than you need to read this post and linked posts carefully… … Continue Reading You’ve Got an Idea? So What?
[Post submitted by Mallik, a NextBigWhat.com reader.] Once you create a website/content portal, you need to figure out different ways to drive traffic to your site. So what is new way to drive traffic? Catch hold of any Indian popular … Continue Reading New way to drive the traffic to your site – Celebrity Blogging. Does it work?
[Guest post by Amit of goforads, a classified portal.] Online classifieds today provide a very easy, fast and free medium for sellers to reach out to customers. However while going classifieds way to advertise your products/ website or business it … Continue Reading How startups can use free classifieds as an effective and cheap marketing tool?
[First user submitted post (within 4 hours of announcement), by Paras Chopra. Paras presents few interesting observation/statistics on Indian Startups] Recently, a Business Today article featured India’s Hottest Startups. The article lists startups from many different industries, from organic food … Continue Reading Hottest Indian Startups and Quick Statistics On Indian Entrepreneurs
[Guest Post by Prateek Dayal, founder of Muziboo – bangalore based startup focusing on music collaboration. What started as an experiment/hobby, turned into serious gold and Muziboo has been able to get users from across the world, to collaborate and … Continue Reading Hosting Tips for Startups – Shared or VPS? What’s the right choice?
Negative Questions Kills good products/ideas, and why not to deploy traffic police while you are building a road
If you are building a video sharing site [say youtube], the first question that you will encounter is: “What if people upload porn and copyrighted material?” If you are building a photo sharing site [say flickr], the first negative question … Continue Reading Negative Questions Kills good products/ideas, and why not to deploy traffic police while you are building a road
Can page title improve your site’s stickiness? Well, look at the pic below and see it for yourself: Except cricinfo, no other site (including cricketnext, cricket.yahoo, cricketbuzz and rediff) show the cricket scores on the page title! Well, a valid … Continue Reading Page Title – How it can improve your site’s stickiness? Check out cricinfo
Do you know how your end consumers look like? Do you know what they eat?drink? Where they live? Oh well..should you actually know all this? Is it really relevant? Yes. For the simple reason that you need to understand what … Continue Reading Why product companies should know the color of their customers’ hair?
Guerrilla Marketing Tip for Startups and Cash Strapped Small Businesses.
Apple has been at the forefront of innovation. Be it the Mac (with <5% of market share)/ iPod (market leader) or iPhone, Apple has always stayed ahead in the user satisfaction curve and their story is an inspiration to startups. … Continue Reading Startup lessons from Apple : There’s no success like failure
[Subodh is a veteran entrepreneur and is CEO/Founder of YouMagix, a startup working on user-generated listing service. A passionate entrepreneur, Subodh will discuss VC/funding related aspect of starting up in India.] Why did Lightspeed take AskLaila bet? Ever since I … Continue Reading Guest post: Why did Lightspeed take AskLaila bet?